Growth advisory for Product-Led Startups

Apply a systematic approach to making your customer acquisition profitable and your customer journey convert.
Trusted by fast-growing startups and world-class VCs
The problem

This might sound like you:

You're not driving the enough of the right users to your product

Not enough of the users you are getting are converting into customers

Your churn is high and it’s affecting your ability to grow sustainably

The solution

Advisory for teams who want fast but sustainable growth

You don't need growth at all costs. But you do need a method that gets you results quickly.

Scale customer acqusition

Uncover more growth levers and scale new acquisition channels

Get high quality users

Improve the volume and quality of new users signing up

Reduce customer acquisition costs

Make your marketing more efficient with lower customer acquisition costs and quicker payback periods

Get fast insights

Get actionable insights quicker so you can be more confident in your next steps

Be data-informed

Track results of your growth initiatives, demonstrate an ROI and make better decisions

Find your ideal buyer

Identify your Ideal Customer Profile and create a unique position in the market

Our process

How we get you started quickly
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Apply

Book a call to see if you're a good fit.

Onboard

Fill out some details and do a kick-off call.

Go Live

Your first ad goes live within 7-14 days.

Optimise

We constantly test and improve your ads.

Get strategic advice across the whole user journey

To get sustainable results, we will need to evaluate and optimize the entire customer journey—focusing first on the areas most likely to drive your success.

The areas I mostly commonly work within include, but are not limited to the following:

Go To Market Strategy

  • Growth Models
  • Customer Journey Mapping
  • Monetisation

Positioning & Messaging

  • Customer Research
  • A/B Testing / Messaging Validation
  • Jobs To Be Done (JTBD)

Analytics & Marketing Operations

  • Event Tracking
  • Funnels + Cohort Analysis
  • Automations and systems

Marketing Leadership

  • Training Teams
  • KPI Setting
  • Agency Procurement

Conversion Rate Optimisation

  • Landing / Sign up Pages
  • User Onboarding / In -App flows
  • Experiment Design

Acquisition & Performance Marketing

  • Search & Paid Social
  • Search Engine Optimisation
  • Content Marketing

Results

Here's what worked well for some teams

Don't just take our word for it

Here's what teams we've worked with have said
"Skyamo has helped create a really strong growth culture at acasa.

Theo worked to drive more relevant traffic for us, improve our conversion funnels and reduce our CPA."
Nick Katz
CEO - acasa
“We had started to experiment with ads without clear direction and hadn’t figured it out.

After working together with Skyamo, we had a better picture of what to focus on, what would work for our audience and what next steps to take.”
Alex Chumbley
Co Founder, Fable - YC W21
"Skyamo helped us to define our growth strategy and the acquisition channels to focus on.

The structured approach and great energy really helped to push our team in the right direction!"
Mattis Curth
Co- Founder - Artland
Who is this for:

Product-led Startups looking to level up:

Have Product / Market fit or are close to hitting it

Are bootstrapped or Have raised at least a Seed round ($1m+)

Self-service SaaS, Fintech or marketplaces

Pricing

Simple, transparent pricing

From $2.5k p/m

For CEOs/Marketing leaders looking to get results
Unlimited 1:1 access to me via Slack and email
Up to 4 strategy sessions per month with you and up to 3 people from your team
A formal growth strategy and systems that evolve over time
Access to my startup growth playbook with templates, frameworks and SOPs
Introductions to my personal network of vetted marketing and design specialists
A customised KPI dashboard to give you clear visibility into your numbers
Include me on key supplier calls and emails for added oversight, feedback, and collaboration

Frequently Asked Questions

Here are some common questions
Who is behind Skyamo?

It is small but mighty team lead by Theo Ohene, who has 11+ years experience leading growth for VC startups in San Francisco, New York and London.

What don't you do?

For Advisory, I don't do:
• Hands on Execution
• Project Management
• In-depth Training

How long do you work with companies for?

I usually work with companies for 6-12 months

What counts as execution work?

Day to day activities or anything that is going out into the market. For example:
• Writing experiment docs
• Running reports
• Sending emails
• Writing copy
• Setting up ad campaigns.

What happens if we're not a fit?

You can get a 100% refund. There is a 30 day money back guarantee if we're not a match after the first month.

What results can I expect?

We don't promise results. But most teams see at least a 2x return on their investment.

And plenty more in intangibles such as providing you clarity of mind, confidence in next steps and a better quality of user.